75 Minute Session - Dr. Mohamed M. Mahmoud
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Using the Balanced Scorecard to Articulate, Operationalize, Deploy and Monitor Strategy Implementation in Government Organization: The case of the City of Jeddah.

This session provides detailed account of a real success story of developing and implementing strategy in the government sector using the Balanced Scorecard methodology. The case study is for developing and deploying strategy for the City of Jeddah. The strategy implementation has demonstrated measurable impact and was awarded the Kaplan-Norton Hall of Fame Award. The presentation sheds the light on many learned lessons and key success factors for strategy implementation in government organizations.

The case illustrates how stakeholders input was solicited; how organizational readiness was assessed; how strategy team was developed; and how the change was managed throughout the process.

The presentation provides as well details on the strategy assessment tools used; the strategy map developed; the cause and effect relationships among strategic objectives identified; and the Key Performance Indicators selected.

The most interesting insights the presentation provides are about:

  • The cost/benefit analysis approach used to prioritize strategic initiatives.
  • The unique approaches used to measure several KPIs.
  • The use of technology to track spatial KPIs.
  • The use of internal competition to promote internal performance-based culture.  

 THURSDAY, MAY 10, 2018

11:30 AM - 12:45 PM

DR. MOHAMED M. MAHMOUD - Madinah Institute for Leadership and Entrepreneurship

Dr. Mohamed M. Mahmoud (known as Dr. 3M) has 20 years of experience as university professor in Management Science in USA, Canada, Egypt and Kuwait. Followed by 23 years of experience in very senior positions in the private sector (Savoal Group, Saudi Arabia), Government (Director of Office of Strategy Management, City of Jeddah; and Adviser of 3 Saudi Ministers: Health, Labor and Economic and Planning). Currently the CEO of Madinah Institute for Leadership and Entrepreneurship and Chief Adviser at The newly established National Center for Performance Measurement of Public Entities.

Currently playing a key role in the formulation and implementation of the Saudi National Vision 2030.

Dr. 3M has 23 years experience in Strategic Planning and strategy deployment and monitoring using the Balanced Scorecard methodology. He led more than 50 strategic planning projects at private, public and NGO organizations. He led a major project in the City of Jeddah which was awarded the Kaplan-Norton Hall of Fame Award.

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