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2017 Registration
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ASP 2017 Annual Conference

Leading and Managing Strategy in a Disruptive World

 Toronto, Canada

Room Block is almost sold out and ends Monday, May 1st - Book Now!

 May 24 2017

Pre Conference Masterclasses

 May 25 - 26 2017


Whether a government agency, publicly traded company, private venture, non-profit or other mission driven organization, we are all facing the challenges of rapid change in turbulent times.  From regional political instability in Eastern Europe and challenges in the Middle East to uncharted political territory in the U.S. and the uncertainty in Europe with Brexit and the E.U., the ripples of these challenges impact all of us. 

We also face rapid advances in and challenges from network effects, internet of things & digital, cyber-security, biotech and healthcare, business model innovation and disruption, just to name a few.

Our goal at this year’s ASP Conference is to re-engage the strategy community with a major emphasis on strategic leadership and management driven by our conference theme. 



Rate  Available From - To Member* Non-Member*
Regular Rate  01/21/17 - 05/23/17  $1,795  $2,095
On-Site  05/24/17 - 05/26/17  $2,095  $2,395
Government / Non Profit / Student **  11/02/16 - 05/26/17  $1,095  $1,395




ASP accepts payment from all major credit cards, checks, money orders and wire transfers.

* Please note all pricing is in US Dollars and includes Opening Reception (Canapes & One Drink Ticket) on May 24, Breakfast, Lunch & AM / PM Breaks Thursday & Friday on May 25-26. Pre-Conference Masterclasses on May 24 will be priced separately.

**Student registrants must be enrolled in post-secondary institutions on at least a half-time basis. Non Profit registrants must be full-time employees of incorporated charitable organizations.


For Groups of 3 or more people registering from the same company, please contact Claire at for information on Group Discounts.


Cancellation Policy:

  • Cancel 90 days in advance of the conference – full refund except for $75 administration fee
  • Cancel 89 – 60 days in advance of the conference – 75% refund
  • Cancel 59 – 30 days in advance of the conference – 50% refund
  • Cancel less than 30 days before the conference – no refund



If you wish to transfer your conference registration to a colleague. You can do that at no additional charge. Let us know your name and your email, and your colleagues name and your colleagues email.


Written requests for cancellation must be emailed to


For those travelling to the conference from outside Canada visit the Canada Immigration and Citizenship website to find out if you need an Electronic Travel Authorization (eTA) or a visitor visa.


A valid travel document, such as a passport, is a requirement to travel to Canada. For a full list of travel requirements visit this page.


If you have a valid US passport, you do not require a visa, but you must bring your passport.


 Should you require a letter to include in your visa application, email

 Hear from strategy experts, including:

Chief Operating Officer

Devyn Smith

U.S. Cellular

Senior Director, Strategy and Corporate Development

Elliot Rawls 

RBC, Royal Bank of Canada

Head of Strategy & Architecture

Paul Sturgess
 Kuwait Oil Company

R&D - Senior Planner

Nadia K. AlZeabot



Director of Project Management Center of Excellence

Jennifer Baker





Thank You to our Sponsors 








Contact Us

200-411 Richmond Street East
Toronto, ON M5A 3S5
f. 416.929.5256

Please note that this address may require additional postage.

Please check with your local post provider for details.