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Strategy Magazine - Issue 30 / July 2013

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Description

Articles include:

  • Lessons in strategic transformation / Manuel Hensmans, Gerry Johnson and George S. Yip
  • Think big, think deep / Philip Whiteley and Neela Bettridge
  • Customer-centric survival / Lior Arussy
  • Playing to win / A.G. Lafley and Roger Martin
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